Telecommunications operators under the Telecommunications Collaborative Services (Telcos) umbrella have announced a revision of their data pricing plans, effective Friday, July 4, 2025.
This move aligns with government efforts to make internet access more affordable and is expected to reshape the digital market landscape.
In mid-February 2025, the Ministry of Communications, led by Sam Nartey George, inaugurated a 23-member Inter-Agency Data Pricing Committee.
The committee’s mandate was to develop a roadmap for reducing data costs, with price reforms anticipated in the first half of the year.
In early June, Minister George announced forthcoming adjustments to existing data bundles, emphasizing improvements in affordability and consumer value.
He noted that while current prices are competitive by regional standards, they remain unsustainable relative to Ghana’s minimum wage.
Negotiations between Minister George and telecom CEOs earlier this year resulted in discounted holiday bundles, with plans to expand these into regular weekly or daily offerings by July 4. His competitive reform plan focuses on balancing price, quality, and value, ensuring lower costs or increased data allocations with stable service. The National Communications Authority’s (NCA) Significant Market Power (SMP) regulations, designed to curb monopolies and support smaller providers, have influenced Telcos’ recent price adjustments.
Consumers are expected to benefit from better value through reduced per-gigabyte costs or increased data allocations at existing price points.
These changes aim to alleviate the burden of spending nearly a day’s minimum wage on a gigabyte of data.
Telecom operators are adopting new pricing models while investing in infrastructure to maintain service quality and retain customers.
The July 4 rollout marks a key shift from planning to execution, with consumers receiving notifications about new data bundles. Smaller telcos may adjust prices to compete with Telcos, under the oversight of the NCA and the Ministry of Communications. Minister George plans further price reductions by year-end, contingent on successful implementation and quality assurance.
With the July 4 launch, Telcos are set to advance Ghana’s digital inclusion agenda. Backed by regulatory oversight and shaped by government-led recommendations, these new data plans aim to deliver greater value for money an important step toward enhanced connectivity across all regions.
Source: Myxyzonline.com